ghd Platinum+ Professional Hair Straightener

ghd Platinum+ Professional Hair Straightener is the most technologically advanced flat iron we've reviewed. The predictive technology senses hair thickness and adjusts temperature 250 times per second to maintain the optimal styling temperature of 365°F — the temperature ghd identifies as ideal for styling without causing unnecessary heat damage.

We tested this on fine, color-treated hair and found it exceptional. The plates glide smoothly through hair, creating sleek, shiny results with noticeably less frizz than other flat irons. The ultra-zone plates ensure even heat across the entire plate surface, eliminating hot spots that can cause uneven results.

At current pricing, it's a significant investment, but for those who style their hair daily and prioritize hair health, the ghd Platinum+ delivers a level of intelligent heat control that justifies the premium price. This is the professional's choice for daily styling.